Chinese New Year 2025
Problem Statement
Create a social media post that celebrates the Chinese New Year 2025 in an interactive way that engaging followers.
Client
Modul University Vienna, Austria
Target Audience
Students, university body, associates and community
Campaign Duration:
1 day
Objective : a) Celebrate the Year of the Snake (2025) in a fun and engaging way. b) Drive engagement through interactive comments. c) Increase brand visibility with festive and shareable content.
My Role and Contributions
Theme : “Find Your Chinese Zodiac Animal – Year of the Snake!”
This interactive campaign celebrates Chinese New Year 2025 while engaging followers by helping them discover their Chinese zodiac sign based on their birth year.
Posting Schedule & Platforms
- Facebook (Organic Post) – Single image post (Engagement)
- Instagram (Organic Post) – Single image post (Engagement)
Copy : Facebook & Instagram Organic Post (Single Image)
Post Copy : Happy Chinese New Year! 新年快乐! (Xīnnián kuàilè!) 🎆
2025 is the Year of the Snake—a time for wisdom, transformation, and success!
Find Your Chinese Zodiac Animal & comment it below!
🐭 Rat: 1984, 1996, 🐮 Ox: 1985, 1997
🐯 Tiger: 1986, 1998,
🐰 Rabbit: 1975, 1987, 1999
🐲 Dragon: 1976, 1988, 2000, 🐍 Snake: 1977, 1989, 2001 🐴 Horse: 1978, 1990, 2002, 🐏 Goat: 1979, 1991, 2003
🐵 Monkey: 1980, 1992, 2004, 🐔 Rooster: 1981, 1993, 2005 🐶 Dog: 1982, 1994, 2006, 🐷 Pig: 1983, 1995, 2007
#ChineseNewYear #YearOfTheSnake #ModulUniversity #LunarNewYear2025
