Maanjong cosmetics

For Maanjong Cosmetics, I was responsible for creating the brand identity and logo design. The brand’s mission is to provide inclusive beauty solutions for women with deeper skin tones, with a particular focus on accessibility.

Date:

February  13, 2024

Services:

Logo, Brand identity

Client:

Maanjong Cosmetics – USA

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Design direction

The logo shape design is inspired from tradition a northwest gong used to alert the village and make announcements  from the royal palace. This same imagery is also present on toghu traditional outfits.

The logo shape design combined with the letter M for Maanjong.

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Branding: The brand’s visual identity uses a rich palette of brown shades, symbolizing inclusivity and the diverse beauty of deeper skin tones. This earthy color scheme reflects the brand’s connection to natural beauty and authenticity.

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